When the temperature is high, the internal challenge will be tough and relentless. Team members will compete to find the winning idea. The creative tension this causes will yield increased innovation and radical search for new strategies. With chaotic environmental changes, organizations need strong and robust strategies in order to win. They need to look round every corner as they attempt to predict which will succeed and which will fail. Internal competition will help bring these ideas forward.
Once the great ideas emerge, they will be subjected to vigorous inspection. The flaws will be quickly discovered, the downsides and drawbacks brought out into the open. This will give the team as a whole a great opportunity to pressure test proposals and allow the organization to overcome the faults and improve the strategy still more. Healthy internal competition will give them the best opportunity to make the right choice. The prize to be gained from high temperature is increased performance. Great results are always needed, but now more than ever.
When the decisions have been made, the chances are quite high that the key advocates will already be in a strong position to start to drive forward their advantage. They will have already set the wheels in motion to capitalize on their success, making their moves to secure the territory gained. For the organization, this provides a welcome boost to the initial implementation of the new strategy.
