Big bold vision, brave new world? You have radical ideas.
Be careful where they land.
“I only want an extension on my kitchen, and maybe a playroom for the kids.”
“This architect came in and said we don’t need that. Instead he talked about rearranging the space, removing the internal walls to open up the whole house. We’d no longer need to shout at each other through the walls. Take the back wall out, replace it with glass to open up the light, allow us to connect more with the environment, be at one with nature.”
“His eyes glazed over, walking round my house, talking about designer houses, perhaps mine would make it into a magazine, maybe win an award. Imagine that he said, your whole life could be different, wouldn’t that be amazing.”
“Bloody idiot, I only wanted an extension. I showed him the door.”
The fullest extent of your vision sometimes needs to be held back lest it scares the people away and makes you look like a lunatic.
Always, always, always look at the world through the eyes of your stakeholder and then decide how best to pitch your idea.
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